Amazon Seller Central Dashboard Report
Comprehensive overview of account health, action items, and key performance indicators from your Amazon dashboard
The Dashboard Report provides a complete snapshot of your Amazon Seller Central dashboard, capturing all action items, performance alerts, and account health indicators that Amazon surfaces for immediate attention. This automated report consolidates critical business metrics, pending tasks, and system notifications into a structured format that enables proactive account management and rapid response to emerging issues.
The report captures Amazon’s dynamic dashboard cards that highlight shipment performance issues, certification requirements, listing problems, case management needs, return requests, and order fulfillment tasks. By monitoring this data systematically, sellers can maintain optimal account health and address Amazon’s priorities before they impact business performance or seller metrics.
Key Data Fields
Action Item Type
Category of dashboard alert – shipment performance, certifications, case log, returns, or listings.
Priority Title
Amazon’s title for the action item, indicating the specific area requiring attention.
Alert Subtitle
Descriptive text explaining the nature of the issue or required action.
Metric Count
Numerical indicator showing quantity of items requiring attention (cases, orders, problems, etc.).
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Historical Context
Additional metrics showing trend data or historical performance for comparison.
Direct Link
Amazon-provided URL to navigate directly to the specific page for resolution.
Card Definition
Amazon’s internal identifier for the alert type, useful for tracking and automation.
Urgency Level
Inferred priority based on Amazon’s presentation and historical impact patterns.
Amazon’s Dashboard Interface
Seller Central Dashboard Preview
Amazon Seller Central home page showing action items, performance alerts, and account health indicators requiring immediate attention.
Recommended Monitoring Frequency & Actions
How Often to Check This Report
Multiple Times Daily
The Dashboard Report should be checked 2-3 times daily during business hours as it captures Amazon’s real-time prioritization of your account issues. New action items can appear suddenly and require immediate attention to prevent account health deterioration.
Minimum Frequency
At minimum, review this report daily to ensure you’re addressing Amazon’s highest priority concerns for your account. Set up automated alerts for new high-priority action items.
Required Actions Based on Report Data
- Address Shipment Performance Issues
Resolve outstanding shipment problems and inbound performance dashboard alerts - Update Expiring Certifications
Renew or upload required certifications before expiration dates - Fix Listing Problems
Address suppressed listings, detail page removals, and buyability issues - Manage Open Cases
Respond to pending seller support cases requiring your attention - Process Returns and Refunds
Handle open return requests and pending refund authorizations - Ship Pending Orders
Confirm and ship orders awaiting fulfillment to maintain performance metrics
Automate Your Amazon Dashboard Monitoring with Cajari
Cajari automatically collects this Dashboard Report from your Amazon Seller Central account and delivers it to your systems through API endpoints or webhooks. Our platform handles the complex authentication and navigation, then provides structured data that integrates seamlessly with your monitoring dashboards, alerting systems, and business intelligence tools. Stop manually checking your dashboard and start responding to Amazon’s priority alerts 4-6 hours faster with automated monitoring.
Book a personalized demo with our team and discover how we can transform your agency’s workflow.
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