Amazon Seller Central Performance Notifications Report

Comprehensive monitoring of account warnings, policy violations, and critical seller notifications

The Performance Notifications Report provides critical visibility into all account-level warnings, policy violations, and enforcement actions from Amazon. This automated report captures 90 days of notification history including listing removals, account warnings, policy compliance issues, and performance-related communications that could impact your selling privileges. By monitoring these notifications proactively, sellers can address compliance issues before they escalate into serious account restrictions.

This report consolidates all performance-related communications from Amazon’s notification center, presenting structured JSON data that includes notification types, severity levels, affected ASINs, and required response actions. The insights help sellers maintain compliance with Amazon’s policies, respond to enforcement actions within required timeframes, and prevent minor violations from becoming major account health issues.

Key Data Fields

Notification Date

When the performance notification was issued, critical for tracking response deadlines.

Notification Type

Category of notification including policy violations, account warnings, or listing removals.

Severity Level

Impact level ranging from informational notices to critical account-threatening violations.

Affected ASIN

Product identifiers impacted by the notification, if applicable to specific listings.

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Policy Violation

Specific Amazon policy that was violated, with reference to policy documentation.

Required Action

Steps required to resolve the notification and restore full account standing.

Response Deadline

Time limit for addressing the notification before additional penalties are applied.

Account Impact

Current restrictions or potential consequences if the notification isn’t addressed properly.

Amazon’s Performance Notifications Report

Available at:

Seller Central → Performance → Performance Notifications

Recommended Monitoring Frequency & Actions

How Often to Check This Report

Daily Monitoring

We strongly recommend checking the Performance Notifications Report daily. Amazon notifications often have strict response deadlines, and missing these deadlines can result in immediate listing suspensions or account restrictions.

Critical Response Time

Many notifications require responses within 24-72 hours. Daily monitoring ensures you never miss a critical deadline that could impact your selling privileges or account standing.

Required Actions Based on Report Data

  • Immediate Response
    Address critical notifications within required timeframes to prevent escalation
  • Policy Review
    Research cited policies to understand violation details and prevention strategies
  • Document Evidence
    Gather supporting documentation for appeals or compliance demonstrations
  • Update Listings
    Modify product listings to address policy compliance issues identified
  • Process Improvements
    Implement operational changes to prevent similar violations in the future
  • Appeal Preparation
    Submit formal appeals with required documentation when notifications are disputed
Automate Your Performance Notifications Monitoring with Cajari

Cajari automatically collects this Performance Notifications Report from your Amazon Seller Central account and delivers it to your systems through API endpoints or webhooks. Our platform handles the complex navigation of Amazon’s notification system, providing structured JSON data that integrates seamlessly with your compliance monitoring tools and alert systems. Never miss a critical notification deadline again with automated daily monitoring and instant alerts for high-priority account issues.

Book a personalized demo with our team and discover how we can transform your agency’s workflow.

Have questions or need support? Our team is here to help with onboarding, technical issues, and any inquiries about Cajari.